Businesses have been burned by 2020’s disruptions. To rise from the ashes and rebuild, they need a radical transformation strategic thinking method called a ‘phoenix encounter.’ Published today by three of our faculty members and a fourth co-author, ‘The Phoenix Encounter Method: Lead Like Your Business is on Fire’ shows how leaders can transform their organisations into innovators of tomorrow by recognising that disruption can come from anywhere and can happen at any time, based on the authors'
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