Construction timing for the new facility was not announced. The project is part of Northwood University's $100 million "When ...

Denago is reaching out to its dealer network to encourage attendance to this year's NPDA DealerConnect, taking place Sept. 20-21 in Columbus, Ohio.

While at the 10-day Sturgis Motorcycle Rally, Harley-Davidson will make the debut of the Deadwood motorcycle, hold demo rides ...

Volara Motorsports Group has acquired the assets of the bankrupt three-wheeler manufacturer Arcimoto and is launching a new ...

North American retail sales increased 4%, while off-road vehicle (ORV) retail rose 5%, allowing Polaris to gain ORV market ...

In the deal, BDA will design, manufacture, and distribute custom apparel for all Harley-Davidson dealership locations in the ...

Mark Sheffield addresses the powersports transparency problem, where freight and setup costs drive up MSRPs, leaving dealers ...

The Salt Lake City-based dealership software provider announced the launch of Lightspeed RevPay, a payments solution that ...

Element Three said the acquisition addresses a longstanding disconnect between marketing initiatives and dealer performance ...

It was six years ago when Billy Campbell, owner of Hawg’s Powersports, decided to turn his scooter and ATV shop into a full-fledged electric golf cart dealership.

The agreement will place GoPro cameras throughout the series to capture onboard footage, behind-the-scenes content and ...

Dealer inventory, retail sales and new model launches fuel optimism despite Europe weakness and tariff headwinds.