It’s Rolex returning to its core “quite luxury” form — who remembers the psychedelic “Celebration” collection from 2023? — with just a dose of dopamine for some much-needed nostalgia ...

Quiet luxury isn’t about screaming wealth—it’s about whispering it. It’s the art of looking effortlessly expensive without flaunting logos, chasing trends, or proving anything to anyone.

"Last week was our strongest week of the year, driven by strength in Rolex sales," Eugene Tutunikov, CEO of SwissWatchExpo, ...

Let me take you through how luxury watches ... entering an established trend in watchmaking for the first time. But, just as we see from Apple and its iPhone, Rolex has adopted the trend in ...

“Watches have always been quiet luxury, if you’re not shooting for something that’s blingy or a Rolex,” Dash said. “Watches are so topical today, for a lot of people it really is a ...