Activate your account. By Garett Sloane - 3 hours 44 min ago By Ewan Larkin - 4 hours 14 min ago By E.J. Schultz - 4 hours 14 ...

Investment amount was not the only factor influencing outcomes. Company type also impacted website viewership, with direct-to ...

The VidAU platform makes the whole process of moving from using mobiles to making sales the most frictionless yet.

Activate your account. By Garett Sloane - 2 hours 35 min ago By Gillian Follett - 2 hours 35 min ago By E.J. Schultz - 2 ...

An onslaught of political advertising for the U.S. election season has again forced many consumer brands to adjust strategies ...

Here’s how versatile ad formats, like search ads and Smart+, enhance visibility, engagement and ROI, transforming TikTok into ...

Gaming advertising platform Anzu and kidtech company SuperAwesome recently released a new report on which they collaborated. The report, called “Gaming the future: how to make an impact with younger ...

As Biharis often say, “Diwali ke baad real festival begins.” While brands are beginning to acknowledge the influence of the ...

To celebrate 25 years of the iconic Keep Walking campaign, Diageo India recently appointed Priyanka Chopra Jonas as the brand ambassador for the Johnnie Walker Refreshing Mixer Non-Alcoholic.  This is ...

Ask the consumer. Listen to comments across social media modes, or include a QR code linking to feedback. I trust the person ...

Google’s new brand guidelines settings for Performance Max campaigns allow advertisers to customize branding elements like logos and colors.

From unconventional influencer alliances to cross-industry tie-ups, these partnerships have not only captivated attention but ...