Allwyn is seeking out a new generation of National Lottery players with a campaign designed to tempt digital-weary younger consumers to “Add some play” into their lives. A group of friends is sent on ...

Reality shows dominate the airwaves (even the streamers are at it now) although we all know they're as scripted as a Beckham ...

The media agency pogroms have begun: not, as expected a while back, at merging Omnicom/IPG but WPP's GroupM. Adweek reports ...

Clients are spending their money on AI instead of investing in marketing, according to Sir Martin Sorrell, who blames rising technology budgets for S4 Capital’s first quarter revenue fall of 11%.

Simba, which calls itself a "Sleep technology company," recently renewed its sponsorship with Channel 5, and a new set of idents has been created to flag up the brand to viewers. Black & White ...