As celebrity endorsements lose their power to persuade, luxury houses are turning to professors, writers and critics.

Luxury labels and carmakers lagged a strong regional earnings season, as Chinese competition and cautious consumers left the ...

Alo Yoga builds community before stores, Kolon Sport’s sales grow 26-fold, Adidas-backed ATHX plots a 2027 debut, and a ...

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Costume Institute’s show will confront the offensive remarks that ended Galliano’s Dior career. But Chinese Gen Z is talking ...

Hang Lung and Swire post double-digit tenant sales growth, but rent structures mean landlords captured only a fraction of the ...

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Alibaba Group Holding released its latest flagship AI model, with performance claims putting it alongside global leaders like ...

When excellence becomes the baseline, mystique becomes the advantage. And story is the foundation that creates it.

Brands are casting more Girls’ Love and Boys’ Love actors as ambassadors as fans demand representation. But popularity does ...

Carmaker’s million private credit deal has infuriated lenders, tanked its bonds and triggered a Fitch downgrade — yet execs ...