Back in March, Louis Vuitton announced that they're officially venturing into the makeup category with the launch of La Beauté Louis Vuitton. As of yesterday, the full collection has been revealed.

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Louis Vuitton has formally joined the premium beauty industry with La Beauté, preparing for the August 29, 2025, release of their much awaited first collection.

The initial collection comprises 55 lipsticks, 10 lip balms, and eight eyeshadow palettes—a comprehensive offering that cements Louis Vuitton’s serious intent in the beauty business.

Exterior view of a Louis Vuitton boutique at a luxury shopping mall at Deji Plaza in Nanjing, East China's Jiangsu Province ...

Redefining beauty as a lifestyle, an experience and a dedicated artform, La Beauté Louis Vuitton sets a new standard in luxury beauty ...

The U.S. beauty industry expanded in the first half of 2025, with prestige beauty sales rising 2% to US$16 billion and mass market beauty up 4% to US$34.6 billion, according to new data from Circana.

Louis Vuitton's first make-up line is created by famed make-up artist Pat McGrath. Read more at straitstimes.com. Read more ...

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The House's new cosmetics creative director presented her first campaign full of pigmented lipsticks, balms, and eyeshadows.