It’s the most wonderful time of the year again, and ESM: European Supermarket Magazine presents its annual 12 Ads of Christmas contest. From the many festive adverts released by retailers across ...

Commercial in Netherlands depicting festival-season chaos at ‘most terrible time of year’ prompted flurry of criticism online McDonald’s says it has removed an AI-generated Christmas advertisement in ...

Some social media users in the Netherlands said they couldn't stomach it, so McDonald's has withdrawn an advertisement generated entirely by artificial intelligence. Entitled “the most terrible time ...

On The Ground newsletter: Get a weekly dispatch from our international correspondents The industry run-regulator, Ad Standards, logged nearly 5,000 complaints across 252 ads this year, and found that ...

A French supermarket has made a strong entry into the competitive field of Christmas advertising with a viral animated clip about a vegetarian wolf that has wracked up tens of millions of views ...

McDonald's Netherlands released a Christmas ad on Dec. 6 that calls the holiday season "the worst time of the year." The ad quickly drew criticism, with many viewers condemning its grim message and ...

The Netherlands' division of McDonald's has pulled its Christmas advert following online backlash over its AI-generated content. The advert, which was titled "the most stressful time of year," ...

The latest headlines from our reporters across the US sent straight to your inbox each weekday Your briefing on the latest headlines from across the US McDonald’s in the Netherlands has been skewered ...

The video was branded “awful” for its crude use of AI and message that Christmas is “the most terrible time of the year”. It was released on the fast food chain’s Netherlands Youtube channel on ...

McDonald's Netherlands has taken down a Christmas advert made with Artificial Intelligence (AI) following online backlash. The 45-second advert was produced with generative AI clips and released ...

Update: McDonald’s has issued a very strange response to the drama. Thanks to the rise in popularity of generative AI, mainstream companies like Coca-Cola and Google are jumping on the bandwagon to ...