From viral TikTok trends to SKIMS launches and provocative runway moments, 2025 marked a shift in how body hair was seen. No ...

The number-two brand, Salt.Xo, is also digitally native and like Her Fantasy Box was founded by a Black woman. Launched by ...

It was probably the name that first caught your attention. Can a trend with such an unappealing name really succeed? The answer is simple: yes. Because “sad blush” is anything but sad; quite the ...

A writer tries three different combinations of the "mascara cocktailing" trend, layering drugstore products to maximize ...

It’s that time of the year when we’re looking ahead to the new year and all our new aspirations that come with it. For a lot ...

The nerve! I think we know who wears the puppy pants in this relationship, and this doesn't seem like the first time he's had ...

A TikTok user's Siberian Husky has gone viral for what people are describing a 'receding hairline,' calling the dog bald.

TikTok continued to shape consumer trends throughout 2025, but the products that truly lasted went beyond viral hype. From at ...

There was no sense that creators were being slotted in to attract younger viewers while the “real” stars took center stage.