As 2026 unfolds, the era of manual campaign optimization is effectively over. The next phase of app growth is defined by ...

Investing.com -- Zillow Group Inc (NASDAQ:ZG) stock fell over 5.5% Monday as investors reacted to news that Google is testing ...

Peacock’s new launch ads, however, represent a more disruptive type of ad that places another barrier between subscribers and ...

NBC Universal unveiled new AI-powered ad tech and data products designed to link premium video advertising to measurable ...

Shares of Zillow and rival home listing companies fell Monday after Google began testing new home advertising features in search results. The move raised fresh concerns about how traffic and ad ...

For years, user acquisition strategies have been built around channels. Marketers optimized mobile campaigns in isolation, treated CTV as branding, and measured success within neatly defined silos.

Now that short soapy series coming out of Asia have caught the eye of major American studios and streamers, production on ...

Apple has laid out its plans to introduce more ads within the App Store in search results new year, with top banner ads and ...

Many major advertisers appeared to sit out a new CBS News town hall format moderated by Bari Weiss and featuring a ...

The shift towards hijacking culture and the new focus on 'how' creative work is done to make brands part of the cultural ...

Experts highlight a real gap between platform-reported performance and what marketers see on the ground, making it hard to ...

Its cooling vapor chamber is a standout feature for the powerful phone, though its design isn't the best for gaming.