Microsoft's official Xbox account has denied claims of a partnership with streaming platform Kick, pushing back against ...

Brands face 'Strategic Dyslexia,' a failure to connect purpose with action. This condition requires structured retraining.

Typosquatting is a clever trick that hackers use to steal your sensitive information. Here's how the scam works and how you ...

Today, Nugget is a treasured reminder of our company’s core values. Our mascot exists because I understood the power of brand ...

Insisting that use of the more accessible Calibri was just "another wasteful DEIA program," the secretary of State recently ...

Streaming service Kick has released an app for the Xbox platform, but Xbox says there's no partnership between the two, ...

Discover what cult brands are, how they foster loyalty, influence identity, and the unique characteristics that set them apart. Examples include Mini Cooper, Goop, and more.

For a long time, app marketing has carried an unnecessary air of mystery. Publish, spend, optimise, repeat – and hope the numbers move. Growth has often felt like something that happens  to you rather ...

Technology giant Microsoft has reportedly retired the iconic Office brand, rebranding its productivity suite as Microsoft 365 ...

E-Day is one of those games, widely considered among Xbox’s most important upcoming releases. While it shared a 2026 release ...

Cybercriminals have quietly turned a small, easy-to-miss mistake into a highly effective way to drain Microsoft accounts, ...

AI-related capital expenditures could reach $5 trillion, led by high-grade technology issuers. Read more here.