The lawsuit leans on the structure of New York’s no-fault rules. GEICO cites the state’s framework for personal injury ...

A Tesla Model 3 owner was rear-ended, it wasn't his fault, and GEICO won't pay for real Tesla parts. This owner's $663 ...

GEICO is taking on what it calls a multimillion-dollar fraud ring that gamed New York's no-fault insurance system with bogus medical equipment claims.

When you sell a car that you no longer need, you are supposed to be done with it and never have to worry about that vehicle ...

Discover the best auto insurers in Idaho and their policies.

Geico introduced a brand platform over the weekend that aims to shift the conversation away from simple savings messaging. Created in partnership with longtime agency partner The Martin Agency, “It ...

Geico is taking a fresh approach to insurance advertising with a new brand platform that shifts focus from pure savings to the emotional satisfaction of making smart financial choices. The campaign, ...

Geico is launching a new brand platform, “It Feels Good to Geico,” that features four new spots across two creative extensions, per details shared with Marketing Dive. “We All Do It” includes two ...

Geico’s latest creative rollout didn’t just involve one campaign, but eight different one featuring familiar characters designed to reach different audiences across a variety of media channels that ...

Geico’s latest creative effort, which was developed in partnership with The Martin Agency, is meant to encompass multiple insurance markets while maintaining a consistent brand image. Humor and value ...