Chief Brand and Innovation Officer Laura Higgins explains how the grooming brand is evolving its use of AI in marketing to ...
Dollar Shave Club CEO Larry Bodner is under no delusions about the brand’s recent performance. More than a decade after cofounder and former CEO Michael Dubin’s viral ad launched its successful direct ...
Aesthetics matter more than ever;, and distinct, credible design gives companies the edge in an AI-driven era where ...
Dollar Shave Club is leaning into artificial intelligence in its advertising, Marketing Dive reports. On July 1, The brand on debuted an ad titled “250 Years. No BS. Still Free,” which was created by ...
Dollar Shave Club already makes 90% of its advertising in-house. Its new brand boss wants AI to close the rest of the gap. “We are 90% in-house,” said Dollar Shave Club’s chief brand and innovation ...
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