With social media, influencer marketing trends and promotional activities on the upswing, the reverse confusion theory is fast gaining momentum in India. Unlike the forward confusion theory – which ...
The U.S. Court of Appeals for the Ninth Circuit clarified the requirements for pleading and establishing a trademark infringement claim under a reverse confusion theory in Marketquest Group v. BIC, ...
Courts have generally adopted a common sense approach to the conceptual/commercial analysis in reverse confusion cases - focusing on the conceptual strength of the senior user's mark and the ...
Playing what seems like a “game of chicken,” state lawmakers and reverse mortgage originators are inviting the other side to “go first” in determining how the new HECM for Purchase program will unfold ...
When The Goodyear Tire and Rubber Company released its BIG FOOT TIRE, it didn’t realize that another, smaller company, Big O Tire, was already marketing a tire by the same name. The result was a court ...
There appears to be some confusion about what “reverse racism” is and when one may claim it is happening. Hopefully, this can provide some clarity. There appears to be some confusion about what ...
In comments submitted last week to the Consumer Financial Protection Bureau, the National Reverse Mortgage Lenders Association stresses the need for reverse mortgages to be completely exempt from new ...
Amazon's Fire TV products are the subject of an uncommon "reverse confusion" trademark dispute from an existing brand using FyreTV for their adult video service. Last week, the 11th U.S. Circuit Court ...
We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback