Hazel McGuire has been promoted to oversee the global departments of brand and PR, with the addition of communications, ...
While advertising investment in digital and social channels remains on the up, the data suggests that consumers are actually ...
The 007 brand will suffer if Amazon emulates Star Wars with spin-off movies and series. But it can license endless products ...
The hiring process can be brutal, with drawn out processes, ghosting and a supply and demand issue - all of which is ...
In the mid-noughties, Nintendo was struggling against its competition, but with the launch of the Nintendo DS and Nintendo ...
In this episode, we’re tackling the industry’s early talent issue to highlight the importance of opening up marketing.
Hein Schumacher, who has been responsible for moving Unilever away from “force-fitting” purpose and pursuing a “fewer things ...
Having started in 2016, it is expected the total fundraising figure will exceed £1m this year. All raised funds will be split ...
Marketing Week’s annual celebration of effectiveness, creativity and innovation returns for 2025 with a stellar panel of ...
Sky’s Zero Footprint Fund will award £2m in advertising support to brands, charities and organisations helping to move ...
Politics is becoming increasingly divisive - and marketers need to prepare and adapt for an uncertain future. Doing nothing ...
The retailer is combining its customer and commercial, and brand and creative teams, as part of its mission to drive growth.
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