How many hours, roughly, do you spend each week watching - and listening to - videos of people whispering into microphones, stroking rough objects, crackling bubble-wrap and making similar sounds? I ...

Millions of people log onto YouTube to watch ASMR (Autonomous Sensory Meridian Response) videos featuring repetitive every day actions like hair brushing and towel folding. A new study has found the ...

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If you’ve ever experienced a tingling sensation on your skin in response to a certain visual or sound, you may have had an autonomous sensory meridian response—or ASMR as it’s more commonly known as.