Learn all about user-generated content (UGC) and why it’s a powerful tool for creators and brands. This video breaks down the ...

User-generated content (UGC) is a key SEO tool that 25% of major brands benefit from, influencing search results and customer trust. UGC increases site visibility, boosts conversions and click-through ...

In 2012, it was impossible to turn on a TV or scroll through Facebook without seeing the #ShareACoke hashtag. Coca-Cola’s user-generated content campaign asked fans and followers to post photos of ...

In the modern digital landscape, user-generated content (UGC) has emerged as a powerful tool for brands to enhance their marketing strategies, build trust, and increase customer engagement. Here’s a ...

You can become a UGC creator by making video content about products and services you love and selling it to brands so they can use it in ads. Imagine shooting a 20-second video on your phone and ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. Surely you’ve seen those social media BOGO ads offers, ...

Google is increasing UGC in search results due to user demand and poor marketing content. Google believes UGC provides authentic, firsthand perspectives that complement traditional web pages. Google ...