The CNIL treats email tracking pixels as regulated trackers requiring prior consent separate from any general consent requirements for email marketing. Exemptions are narrow, leaving most pixel usage ...

On April 14, 2026, the CNIL published its long-awaited recommendation on tracking pixels in emails (Decision No. 2026-042). Tracking pixels are invisible images hosted on remote servers whose display ...

An Arizona state court dismissed a lawsuit against H&M claiming that it violated Arizona's privacy laws by installing tracking pixels in its marketing emails. The class action was brought under ...

In the world of digital marketing, tracking pixels have long been the secret sauce for companies trying to understand their customers. These tiny, invisible bits of code are embedded in websites and ...

Every time you open an email, someone may be watching, because hidden within it could lie a tracking pixel—one of the most potent marketing tools today. When you open an email, it quietly pings the ...

Researchers find that tracking pixels—small pieces of embedded code that can transmit user data to third parties—significantly increase data breach risk on hospital websites. Subscribe to our ...

A Rutgers-led study found hospitals that use third-party tracking pixels on their websites were significantly more likely to experience data breaches. Researchers at Rutgers Business School-Newark and ...