“Before you embark on a journey of revenge, dig two graves.” —Confucius The idiom “give someone a taste [or dose] of their own medicine” has a long history. It derives from the fables generally ...
The importance of building a consumer-centric brand and how to do it successfully. Your brand is not your baby. Okay, it kind of is your baby — in how you nourish it, support it, invest in it and ...
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