Much of our success rides on persuading people to do a certain thing, make a particular decision, or behave a certain way. That persuasion is almost always in the form of verbal communication -- ...

Revolutionary advertiser Leo Burnett once said, "Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read." What's good advice for writing ad copy also works when writing a ...

Naturally, there’s an app for that. These apps will help you gain confidence, relax prior to and during your speech, enhance audience participation, and rehearse effectively. There’s even an app to ...