PEABODY — A McCarthy Elementary School student will have her hashtag featured in the city’s campaign to promote safety awareness after winning a competition between all fifth-graders in Peabody ...

Contests are a great way to expand your brand, and they don’t have to be complicated to be effective. Some of the most successful promotional contests are simple, accessible and highly engaging. These ...

Scrolling through the edited, high-contrast photos that define Instagram can be a great way to keep up with friends and family, but there’s also a lot of brand potential with the photo sharing app. If ...

Macy?s private label clothing brand American Rag has launched a new music-driven program that includes hashtags, Facebook and Instagram activations for community-building and increasing brand ...