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Why the Japanese hair washing method is the internet’s new haircare obsession

The Japanese are the best people to learn from when it comes to beauty, as they are always one step ahead and deliver finesse results, which the world is now slowly adopting. In today’s chapter, we’ll ...
Yahoo

Hair-washing regimens and the ‘epitome of the Asian American girly experience’

Add Yahoo as a preferred source to see more of our stories on Google. On Oct. 14, Ashley Kim (@ashleykimchi), a Korean American TikTok creator, posted about what she believes to be the “epitome of the ...
Vogue

The Japanese Hair Mask That Hit Reset on My Heat Damage

Japanese hair washing might be the secret to growth, but the Shu Uemura hair mask can turn back time on the signs of damage. While we’re increasingly looking to the East for makeup and skin-care ...