Google is beta testing a solution within DoubleClick for Publishers (DFP) that will allow publishers to bring in high-value impressions before reserved inventory in their ad server. Jonathan Bellack, ...

However, the momentum of the technology was disrupted earlier this year by arguably its biggest detractor Google, with its announcement of the full rollout of its answer to header bidding – ...

Google header-bidding solution Exchange Bidding has exited beta and is generally available to all publishers who use Doubleclick for Publishers (DFP), the company said Wednesday. Google also said it ...

Google's header-bidding platform, which it calls Exchange Bidding, become generally available Wednesday to all publishers using DoubleClick for Publishers (DFP). The company also said it has been ...

Back in April, Google announced a change to its Double Click for Publishers (DFP) ad server by allowing the real-time bids of a publisher’s outside exchange partners in its Dynamic Allocation product.

Adding a header or footer to your Google Doc allows you to create uniformity across multiple pages. A header appears at the top of each page, while a footer appears at the bottom of each page. This is ...

You can add a header or footer in Google Docs from the 'Insert' menu. Google Docs automatically adds superscript numbers to your document when you insert a footnote in the document footer. While you ...