Direct mail is staging a comeback! Instead of concentrating solely on saturated channels such as email and social media, marketers are once again embracing mail’s superior open and conversion rates.

In today's digital age, precisely targeting your audience is crucial. If your business relies on mailing campaigns, ensuring your addresses are accurate is a necessity. The right international address ...

The following sets of stats, facts, and tips support the wisdom of integrating direct mail into email marketing campaigns. The also provide some best-of-breed guidelines for effective ways to doing so ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Today’s marketing channels are primarily digital, with ...

SAN FRANCISCO--(BUSINESS WIRE)--Lob, the leading direct mail automation platform, today released its 2023 State of Direct Mail report, in partnership with Comperemedia, to understand how enterprise ...

Direct mail and MailChimp are two kind of marketing. Direct mail is where you send traditional mail marketing material directly to your customers home or place of business. By contrast, MailChimp is ...