Cîroc Vodka first launched in 2003. The French spirit company stands apart from other vodka brands because Cîroc is derived from grapes, rather than using grain, potatoes, or corn, as is common with ...

Here's how hip hop moguls, Jay-Z and Diddy, leveraged their fame and paved their own way in the spirit industry.

CÎROC has opened applications for ambitious creatives to join Erika Alexander and Woody McClain as part of the inaugural class of the Blue Dot Creative Residency, and bring their passion project into ...

Sean “Diddy” Combs was synonymous with opulence, and at the center of his empire was a love affair with luxury spirits. From high-profile parties to red carpet appearances, Combs never hid his taste ...