BEIJING (Reuters) - Chinese millennials with a dim view of their career and marriage prospects can wallow in despair with a range of teas such as “achieved-absolutely-nothing black tea”, and ...

Add Yahoo as a preferred source to see more of our stories on Google. Rich Chinese millennials are opting for solo travel, the latest status symbol. It counters the organized group-tour travel of ...

Chinese millennials with increasing purchasing power have become the most important consumer group for luxury brands. Digging deeper into their attitudes and interests is a necessity for marketers to ...

Call it under-consumption core. Call it frugality. In China, call it “proudly stingy.” Just as the cost of living is weighing on many Americans - and even helped propel Donald Trump back into the ...

The global beauty and personal care market is booming these days, with worldwide revenues topping $700 billion. And nowhere is that market booming bigger than in Asia, especially in China, which ...

Millennials are the generation born between 1980 and 1995. 'Edelman 8095,' a global study on the relationships between brands and the Millennials, finds that 52 per cent of Chinese Millennials rely on ...

A brand our parents’ generation used.” When asking Chinese millennials and Gen Z—known as the “Linglinghou” (born after 2000) ...

Editor’s note: In boardrooms and banquet halls across China, wedding traditions worth hundreds of thousands of yuan are now being quietly dismantled — not by economic necessity, but by choice. On ...

What makes this Chinese proverb especially powerful is that it removes the pressure to achieve everything all at once. Rather ...

Rich millennials in China are experiencing world travel in a very different way from their parents. The older generation was the first group to benefit from the country opening up to world tourism, ...