King Digital Entertainment celebrated the formal launch of its Candy Crush Soda Saga mobile game with some celebrity events in New York and London. The soirées and publicity stunts included flooding ...

Candy Crush is continuing to crush it almost six years after its release. Candy Crush Soda Saga has made over $2 billion in lifetime revenue, according to the latest report from Sensor Tower Store ...

All the way back in 2014, around the launch for Candy Crush Soda Saga, King spent roughly 8 million dollars on hot air balloons that never flew as part of its marketing efforts for the game. This ...

Ten years ago this month, a simple match-three game made its debut on iOS. The title had already launched on Facebook earlier in 2012, and had quickly gained momentum, gathering four million players ...

Popular match-three mobile game Candy Crush Soda Saga has teamed with the World Surf League (WSL) for a limited-time in-game tournament, the “Soda Surf Cup,” per a press release. The effort is timed ...

Candy Crush Saga has become one of the biggest and most popular games on the mobile market. So, not only is it important that developers ensure that content is kept fresh for players, but marketing ...

Candy Crush is one of the biggest games on the planet, bringing in massive numbers for developer King and parent company Activision Blizzard. The wildly popular mobile puzzle game is a big revenue ...

On the 20-year anniversary of King, the firm has announced that Candy Crash Saga has earned $20 billion in consumer spending. The match-3 puzzle game initially launched in 2012 and has regularly seen ...

LONDON, Sept 27 (Reuters) - Candy Crush Saga, the matching game played by millions on their commute, has reached $20 billion in revenue since its 2012 launch, maker King said, adding that it would ...

“Candy Crush Solitaire,” mobile game developer King’s latest sugar-coated game in its popular “Candy Crush” franchise, launches Thursday. And while the title is definitely targeted at players who are ...