You don’t have to be a sneakerhead to appreciate adidas’s iconic logo. From Nike loyalists to Veja enthusiasts, everyone recognises those tell-tale three stripes. And yet, few of us actually know what ...

Adidas has reportedly filed a trademark for a "PM" logo, most likely to be used for Kansas City Chiefs quarterback Patrick Mahomes. The logo has received... mixed reactions. First noted by Josh Gerben ...

Fresh off of his second consecutive Super Bowl appearance, it looks like Patrick Mahomes is making more moves off the field. Adidas has filed a new trademark for a ‘PM’ logo (see below). The logo ...

Adidas will drop its opposition to a trademark application by Black Lives Matter for a logo that features three parallel stripes, according to a statement Wednesday, two days after the sportswear ...

Adidas is known for its athlete collaborations, often marking the occasion with a new logo, but impressing sports fans and design critics alike is no mean feat. Jalen 'J-Dub' Williams is certainly not ...

Adidas is a well-known name in athletic wear, trainers, and sportswear generally, and you've likely worn their gear at some point. But have you ever wondered about the meaning behind the brand's ...

Adidas certainly loved the branding on this iconic picture of Tommie Frazier's touchdown run against Florida in the 1996 Fiesta Bowl. This shot graced the cover of The World-Herald the next day. You ...

LeBron James has worn Nike throughout his basketball career after wearing Adidas while he was in high school. James famously signed a contract with Nike right before he entered the NBA, although much ...