Tupac Shakur was a cultural icon who had an enduring impact that transcends music. He was a trendsetter who helped shape streetwear, elevating it from a passing trend to a permanent pillar in fashion.

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When Snoop Dogg took over Death Row Records (DRR) in 2022 and launched Death Row Records Cannabis in January 2023, he vowed to restore the label to its former glory, championing artists, hip-hop, and ...

2Pac's estate and Marvel Comics are linking for a new Black Panthercollab collection, available exclusively via POP by Foot Locker. "The intersection of music and Black Panther is such a vital part of ...

Tupac‘s Estate has teamed up with Marvel’ Black Panther in a collab that none of us saw coming. This special clothing collection is pretty badass, and surprisingly, pretty affordable. Tupac Shakur is ...

The Shakur Estate celebrates 2Pac’s legacy with an newly unveiled NFT (non-fungible token) series. Dubbed the “Immortal Collection,” the four-piece range was created in partnership with Digital Arts & ...

Fans will be given the chance to express how the Rap icon influenced them in written form.

Fans can vote for their favorite strain, named after takes, to determine which makes the cut for a permanent 2Pac cannabis collection being released this fall 2Pac joined DRR in 1995 and swiftly ...