Versant. Mark Lazarus, who will lead the new unit, wrote in a memo to staffers, “Versant represents more than a name – it ...

The spinoff will house Comcast's cable TV assets like USA, MSNBC, CNBC and E!, as well as some digital brands like Fandango.

Versantr has been selected as the new name for the parent company of media assets slated to be spun off from Comcast and NBCU ...

Versant will be the name of the parent company for the cable networks and other assorted media assets that will be spun off ...

"It speaks to our adaptability and embraces the opportunity to shape a new, modern media company," CEO Mark Lazarus told ...

Versant will replace “SpinCo” as the permanent brand name, and is intended to reflect “versatility, growth and innovation,” ...

Even Versant boss Mark Lazarus acknowledges that the new name for Comcast’s cable TV spinoff business may not be everyone’s favorite, per a memo reported on by Deadline: > We would be foolish to ...

She had the blessing of Mark Lazarus, who's the CEO of SpinCo, the name of MSNBC's new parent company after it was separated from NBC News and its parent Comcast. While MSNBC has now shed ...

Comcast’s soon-to-be independent cable networks division has been named Versant, according to a staff memo ... Read More ...